By simply creating a new brand idea, we created a website that encourages users to engage more with sales.
When something is complex, it’s overwhelming to users and increased the learning time for engagement. Understanding what it is the user wants most is key and presenting only the most on-point information makes for more efficient adoption. Focused design, designed for focus!
By making the site easy to navigate and easier to interact with, the redesign aims to drive more traffic through the improved crypto website.